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Insights, analysis, and perspectives on how brands gain visibility in AI search.
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How your products get into Shopify Catalog
When someone asks ChatGPT or Google's AI to recommend a product, it does not browse your website the way a shopper would. It reads a version of your products that Shopify has written for it, and you have never seen that version. Most brands have not looked at it at all.
Blog
Alex Linewitsch, CPO

How your products get into Shopify Catalog
Blog
Alex Linewitsch, CPO
Does paid editorial actually help AI search visibility?
Paid editorial in trusted publications is one of the more debated levers in AI search visibility right now. It can work. The question worth asking is whether it should be a strategy or just a short-term move.
Blog
Glara Team

Does paid editorial actually help AI search visibility?
Blog
Glara Team
Introducing Glara MCP: access your AI visibility data from any AI assistant
Glara MCP connects your AI visibility data directly to the AI tools you are already working in. Ask Claude what happened to your brand visibility last week, which competitors are gaining ground, or which prompts you are losing, and get the answer without leaving your assistant.
Product
Glara Team

Introducing Glara MCP: access your AI visibility data from any AI assistant
Product
Glara Team
AI search competitor benchmarking: best platforms and tools 2026
Most competitor benchmarking tools were built for Google, not for ChatGPT, Perplexity, or Gemini. This guide covers which metrics actually matter for AI search competitor tracking in 2026 and which platforms give you the visibility you need to close the gap.
Guides
Glara Team

AI search competitor benchmarking: best platforms and tools 2026
Guides
Glara Team
Competitor intelligence in Glara: Attribution, Monitor, and competitor tiers explained
Understanding your own AI visibility is a start. Understanding why a competitor is being recommended instead of you, and what that means for your own optimization, is where the real work begins. Glara now gives you three ways to do that.
Product
Glara Team

Competitor intelligence in Glara: Attribution, Monitor, and competitor tiers explained
Product
Glara Team
What is GEO and AEO optimization for ecommerce? A practical guide for 2026
Most GEO and AEO content was written for content publishers, not ecommerce brands. This guide covers what both terms mean specifically for product-led businesses, how Glara tracks AI visibility at SKU level, optimizes product data automatically, and attributes revenue to AI search, and why the same work that improves AI visibility today also prepares your catalogue for agentic commerce.
Guides
Glara Team

What is GEO and AEO optimization for ecommerce? A practical guide for 2026
Guides
Glara Team
The complete guide to AI visibility tools that connect to Shopify and Google Analytics in 2026
Most AI visibility tools were built for B2B SaaS, not ecommerce. This guide compares the leading tools in 2026 including Glara, Vizby, AIrise, Peec AI, Profound, Otterly, Semrush, and Ahrefs, and explains what ecommerce brands should look for: native Shopify integration, product-level tracking, Google Analytics revenue attribution, and optimization capability that goes beyond monitoring.
Guides
Glara Team

The complete guide to AI visibility tools that connect to Shopify and Google Analytics in 2026
Guides
Glara Team
Google AI Max for Shopping: the product data advantage
AI Max is expanding from Search to Shopping, and the brands that will benefit most are not the ones with the biggest budgets. They are the ones whose product data was already built correctly. This post explains what AI Max actually does, which attributes matter most, and why the same product data work that drives organic AI visibility also drives AI Max performance.
Blog
Glara Team

Google AI Max for Shopping: the product data advantage
Blog
Glara Team
Introducing the Prompts table
One of the most requested features from brands using Glara is now live. The Prompts table shows every query Glara tracks for your brand and exactly which competitors are showing up in the same AI answers. Here is how it works and why the updated prompt generation makes your visibility data more accurate than ever.
Product
Glara Team

Introducing the Prompts table
Product
Glara Team

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© 2026 Glara. All rights reserved.
Ecommerce leaders track and grow their AI revenue with Glara.
RESOURCES
© 2026 Glara. All rights reserved.
Ecommerce leaders track and grow their AI revenue with Glara.
RESOURCES
© 2026 Glara. All rights reserved.